On December 25, 2025, Netflix will stream NFL Christmas Gameday as a doubleheader: Cowboys vs. Commanders (1:00 PM ET) and Lions vs. Vikings (4:30 PM ET). At halftime of the second game, a global halftime performance featuring Snoop Dogg will take the stage.
From the outside, it looks like 12 minutes of entertainment. On the inside, it’s a tightly choreographed logistics operation, a “concert” that has to be delivered, installed, performed, and removed inside a stadium within an extremely narrow time window, with no room for improvisation.
Here’s the key point: those 12 minutes on the field are only the tip of the iceberg. In comparable NFL halftime productions, set pieces and equipment often arrive on dozens of trucks, and the on-field setup happens in just a few minutes. The difference between success and chaos is simple: everything is pre-built, pre-staged, and delivered in the exact sequence it’s needed.
At a stadium, the hardest part isn’t “getting to the city.” It’s getting inside the building at the exact time you’re allowed to, and unloading without blocking everything else.
Limited docks and tight access: Many venues have restricted unloading space, specific height/width limits, and strict traffic rules. If two trucks arrive at the same time, one waits, and delays start to cascade.
Security and credentials: Stadiums operate with controlled perimeters and vehicle/crew screening. Miss your security slot and it’s not “just a 10-minute delay”, you can lose the entire access window.
Sequencing matters more than speed: It’s not about who arrives first. It’s about who must unload first. If the wrong truck is on the dock, it blocks the equipment that needs to move first.
Staging and parking: Trucks rarely wait “at the dock.” They’re typically held in an off-site or designated staging area and called in like a schedule, more like a rail timetable than open access.
Natural grass adds extra rules: Stadium fields with natural grass often limit how many carts can roll onto the surface. That forces the build to be modular, requires turf-friendly equipment, and sometimes calls for custom access ramps to get set pieces onto the field.
Technical limits and approvals: Parts of the build (rigging, weight limits, support points) must be approved in advance. Otherwise, you can be on site with the right equipment, and still be unable to install it.